Notes from
the studio.
Essays, engineering notes, and design thinking from the people who build Customei. Every post is written by the person who lived the problem — no ghostwriters, no growth hacks, no listicles.
CompanyFeatured · latest
The canvas becomes the product
Why Customei is built around a live personalization canvas in the product template, and what that changes about the catalogue behind it.
More from the studio
3 posts
EngineeringInside the PixiJS v8 history engine
Undo in the template editor stores commands, not snapshots — and the three things that turned out to be harder than the undo itself.
DesignDesigning for print, not pixels
What the print pipeline guarantees, why each guarantee is worded the way it is, and why “3mm bleed on everything” is wrong on most things.
GuidesSetting up Customei, step by step
A walkthrough of the real install flow for Shopify merchants: the theme block, the option set, and what happens when the first paid order lands.
From the workshop
Words are nice.
Shipping is better.
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